In the world of modern leadership, mastering influence and persuasion sets great leaders apart. In this blog, we uncover the unique dynamics of influence and persuasion, exploring their crucial roles in effective leadership.  Influence vs. persuasion  What’s the difference between influence and persuasion? Persuasion can prompt someone into action or decision without necessarily securing their genuine agreement. In contrast, influence requires investing time in building trust as a foundation for inspiring action or decisions. It’s a process that involves earning authenticity.  The three circles of persuasion  So how do you […]